Paris in Springtime

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What a romantic image of Paris !  When I received the two dies that I used on this card, I looked at the packaging images for ideas for colors and layout and then did some modification to the easel mechanism.

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Changing the frame from a hanging charm to a larger flat panel on an easel was as simple as using ½ inch wide, red-sticky-permanent double-sided tape to hold in place the rectangle piece that was cut out for the frame.  And adhering the flat panel to the easel.

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Because the flat panel is larger than the original frame pull tab, I had to add an extension tab. I used clear removable tape to smooth over the catching point where the extension level changes. In order to be able to fit the card in an A2 envelope, I punched a hole and tied a ribbon to the tab as a pull grip.

Pull Here

But how does the card recipient know to pull the ribbon?  Read my last post on CRX.

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Paris Easel Card

Paris in the Springtime Die set from Die Cutting essentials  issue 49

Karen Burniston’s Pop It Ups for Elizabeth Craft Designs 1104-Hanging Charm Pull Tab die set

“Pull Here” stamp from Concord and Ninth’s Mail Drop Stamp Collection

 

CRX – Card Recipient Experience

Free download of easel card CRX sheet

You create the most delightful card that moves went you pull a slider or you create a box card that folds flat, and the recipient of the card gets it in the mail and has no idea how to make it work.  This is not the ideal card recipient experience (CRX) you want.

 

In the web designers world, they talk about User Experience (UX). For us in the not so digital field of card designers, we need to think about CRX or how we let our users know how to operate the card if the recipient is not use to receiving interactive cards.

 

Arrows indicating direction to pull a slider tab are common.  Including a diagram of how a box card should look when completed is simple enough. Or you can get creative and string a “pull here” tag on a thread that can be removed once used.

A great card is both beautiful to the eye of the beholder and easily explained if it involves moving parts.

 

Dies/Stamps Used:

 

You’re In My Thoughts Box of Flowers

Lawn Fawn Scalloped Box Card Pop-Up

Build -A-Bouquet Stamp Collection for Papercrafter magazine issue 118 

Stamped in black ink and colored with Crayola Signature Brush & Detail Dual-ended Markers

 

Tea and Tulips Box of Flowers

Lawn Fawn Scalloped Box Card Pop-Up

Stampin’ Up’s Tearoom Copper Vinyl Stickers

Stampin’ Up’s Tea Room Specialty Designer Series Paper

Tea Room Memories & More Card Pack.

Shaded Tulip Stamp & Layer set by Susan Bates for Papercraft Inspirations magazine, issue 182

CraftSmart and Hampton Art mini ink pads.

 

Paris Easel Card

Paris in the Springtime Die set from Die Cutting essentials  issue 49

Karen Burniston’s Pop It Ups for Elizabeth Craft Designs 1104-Hanging Charm Pull Tab die set

“Pull Here” stamp from Concord and Ninth’s Mail Drop Stamp Collection